Janine is not your everyday self-made businesswoman. She grew her juice and smoothie empire in 2000 from her kitchen bench, to an international success story. Boost Juice Bars are now in 15 countries with three new brands of Salsas Fresh Mex Grill, Betty’s Burgers and Cibo espresso totalling over 600 stores.
Janine then went on to share her knowledge with others through her a role as a “Shark” and mentor on Channel Ten’s Shark Tank.
Her most recent adventure has been as a Champion contestant on Channel Ten’s Australian Survivor 2019.
Janine’s business approach has made her a leader in her field, with BRW listing Janine as one of the top 15 people who have changed the way business is done in the last 25 years.
Apart from her Directorship with Retail Zoo, Janine is a Director on the publicly-listed Michael Hill Jewellers, and was the first female director on the board of the Hawthorn Football Club. She is the Best-selling author of The Accidental Entrepreneur, which is the story of Janine’s journey with Boost Juice and also the co-host of the Podcast Superwomen We Ain’t.
Janine’s philosophy is simple – if she can do it, anyone can. “I still love getting up every morning and being a part of this great adventure. I’ll keep doing it as long as I love it and who knows where we could end up next!”